FreeWheel
Serving the video revolution
Web application design
FreeWheel's products are highly functional, complex web applications. Blue Coast Web was tasked to not only extend the overall brand ID and application look and feel, but to work with the FreeWheel team to rethink and redesign the complex on-page interactions within the applications.
Collateral design
FreeWheel's brand is extended and complemented with frequent production of collateral materials - from industry magazine advertisements, thought papers and industry reports, to the FreeWheel identity system and sales templates.
BCW Roles
- Site Design
- Application Design
- Development
- Content Management
- Information Architecture
- Corporate Presentations
The Client
FreeWheel gives the largest entertainment content producers and distributors the infrastructure they need to manage the end-to-end economics of their professional content. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solution arms content owners and distributors with the tools and services necessary to make the most money possible from video content.
The Project
Blue Coast Web redesigned FreeWheel’s web site to convey the organization’s brand message and product offering with a simple yet engaging user experience, providing product and industry information, opinion, and resources.